OUR BRANDS
In our commitment to offer beauty products and services accessible to everyone, we work with a business ethic based on constant innovation, honesty and excellence.
OUR MODEL
+70
YEARS OF EXPERIENCE
15
BRANDS
+65
OWN DELEGATIONS
+50
COUNTRIES
+68.000
m2 FACILITIES
Quality is our commitment
Latest news
The group is making Barcelona and Ibiza the international epicentre of professional hairdressing with an exclusive trip that combines training, inspiration, innovation, and brand experience.
The actress and face of the new campaign, María Castro, stars in an exclusive press encounter in Madrid with Salerm Cosmetics to share her hair care secrets and pay tribute to one of professional hairdressing's most iconic ranges.
A unique space that gathers the history, vision, and passion of a key figure in the development of professional hairdressing in Spain.
The Víctor Martínez Vicario Foundation receives the award for Best Solidarity Action at the Salón Look 2025 Awards.