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{"id":425,"date":"2025-06-16T10:00:34","date_gmt":"2025-06-16T10:00:34","guid":{"rendered":"https:\/\/dev.dankov-themes.com\/universal\/?p=1"},"modified":"2025-09-16T11:19:11","modified_gmt":"2025-09-16T11:19:11","slug":"new-legacy-la-nueva-coleccion-de-salerm-homme","status":"publish","type":"post","link":"https:\/\/vmvcosmeticgroup.com\/fr\/new-legacy-la-nueva-coleccion-de-salerm-homme\/","title":{"rendered":"New Legacy, la nouvelle collection de Salerm Homme"},"content":{"rendered":"<h4><strong>Salerm Cosmetics pr\u00e9sente NEW LEGACY : la nouvelle collection Salerm Homme cr\u00e9\u00e9e par Alberto C\u00f3rdoba.<\/strong><\/h4>\n<p><!--more-->Salerm Cosmetics a officiellement lanc\u00e9 la nouvelle collection Salerm Cosmetics de <strong>Salerm Homme<\/strong> titr\u00e9 <strong>NOUVELLE L\u00c9GENDE<\/strong>, une proposition avec force et style cr\u00e9\u00e9e par <strong>Alberto Cordoba<\/strong>, Global Barber du Groupe VMV Cosmetic. Le lancement a eu lieu le lundi 16 juin, consolidant l'engagement de la marque en faveur de la cr\u00e9ativit\u00e9 et de l'avant-garde dans le domaine de la coiffure masculine.<\/p>\n<p>Sous le slogan<strong> \u00abLa tradition red\u00e9finie. Un style sans limites.\u00bb<\/strong>, NEW LEGACY est une source d'inspiration. Il s'agit de regarder en arri\u00e8re avec un regard neuf. D\u00e9fier la nostalgie pour la r\u00e9interpr\u00e9ter. Cette collection embrasse le classique et le traditionnel, mais le d\u00e9construit avec une vision moderne et audacieuse.<\/p>\n<h3><strong>Une collection qui d\u00e9fie les r\u00e8gles<\/strong><\/h3>\n<p>NEW LEGACY est une d\u00e9claration d'intention : sauver le meilleur de l'esth\u00e9tique vintage pour le reconstruire avec une libert\u00e9 cr\u00e9ative. Les looks de la collection comprennent des r\u00e9interpr\u00e9tations de styles tels que le mod, le mullet moderne et le shaggy textur\u00e9 avec des coupes g\u00e9om\u00e9triques et un volume contr\u00f4l\u00e9. Ils cherchent \u00e0 mettre en valeur l'individualit\u00e9 et offrent des options polyvalentes et audacieuses \u00e0 l'homme d'aujourd'hui.<\/p>\n<p><strong>Alberto Cordoba<\/strong>, La r\u00e9f\u00e9rence internationale en mati\u00e8re de coiffure et auteur de la collection, explique :<br \/>\n<em>\u201cAvec NEW LEGACY, j'ai voulu explorer la nostalgie d'un point de vue nouveau, en regardant en arri\u00e8re pour comprendre le pr\u00e9sent, mais toujours avec la libert\u00e9 de r\u00e9interpr\u00e9ter les r\u00e8gles. C'est une collection pour les hommes authentiques qui veulent marquer leur propre style sans crainte\u201d.\u201d<\/em><\/p>\n<h3><strong>Produits Salerm Homme : la ligne Barber depuis 1950<\/strong><\/h3>\n<p>La collection NEW LEGACY est bas\u00e9e sur la ligne professionnelle Salerm Homme, qui offre des produits polyvalents de coiffage, de soins capillaires, de soins du visage et de la barbe, con\u00e7us pour un homme de caract\u00e8re. Voici quelques-uns des produits cl\u00e9s utilis\u00e9s pour cr\u00e9er les looks de cette collection :<\/p>\n<ul>\n<li>Spray pour cheveux forts : spray pour cheveux \u00e0 tenue longue dur\u00e9e avec effet anti-humidit\u00e9.<\/li>\n<li>Styling Dust : cire en poudre au fini mat et au volume naturel.<\/li>\n<li>Fusion Gel : gel innovant pour les coiffures \u00e0 effet mouill\u00e9.<\/li>\n<li>Shampoing-gel Stop to Relax : nettoyage en douceur avec un effet relaxant.<\/li>\n<\/ul>\n<h3><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2837 size-large\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-1024x683.jpg\" alt=\"\" width=\"1024\" height=\"683\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-2048x1366.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/06\/2025_01_16_SALERM_ALBERTOCORDOBA_LOOK_4_GRUPO_0531-680x453.jpg 680w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/h3>\n<h3><strong>Alberto Cordoba, barbier mondial du groupe VMV Cosmetic<\/strong><\/h3>\n<p>Avec plus de 25 ans d'exp\u00e9rience, Alberto C\u00f3rdoba est l'une des grandes r\u00e9f\u00e9rences de la coiffure au niveau national et international. Formateur, cr\u00e9ateur de tendances et ambassadeur de la marque, Alberto allie l'excellence technique \u00e0 la cr\u00e9ativit\u00e9, au style et \u00e0 une philosophie d'apprentissage permanent. Sa passion pour son m\u00e9tier l'a amen\u00e9 \u00e0 ouvrir son propre salon, \u00e0 travailler sur d'importantes sc\u00e8nes internationales et \u00e0 former de nouvelles g\u00e9n\u00e9rations de barbiers et de stylistes.<\/p>","protected":false},"excerpt":{"rendered":"<p>Salerm Cosmetics pr\u00e9sente NEW LEGACY : la nouvelle collection Salerm Homme cr\u00e9\u00e9e par Alberto C\u00f3rdoba.<\/p>","protected":false},"author":4,"featured_media":2836,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33,34,35],"tags":[],"class_list":["post-425","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-colecciones","category-eventos","category-salerm-cosmetics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>New Legacy, la nueva colecci\u00f3n de Salerm Homme - VMV Cosmetic Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/vmvcosmeticgroup.com\/fr\/new-legacy-la-nueva-coleccion-de-salerm-homme\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New Legacy, la nueva colecci\u00f3n de Salerm Homme - 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