{"id":2423,"date":"2023-04-13T22:05:21","date_gmt":"2023-04-13T22:05:21","guid":{"rendered":"https:\/\/vmvcosmeticgroup.com\/?page_id=2423"},"modified":"2025-07-31T07:00:06","modified_gmt":"2025-07-31T07:00:06","slug":"nuestra-historia","status":"publish","type":"page","link":"https:\/\/vmvcosmeticgroup.com\/fr\/nuestra-historia\/","title":{"rendered":"Notre histoire"},"content":{"rendered":"<div data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" data-vc-parallax=\"1.5\" class=\"vc_row wpb_row vc_row-fluid vc_row-has-fill vc_row-no-padding vc_general vc_parallax vc_parallax-content-moving\"><div data-vc-parallax=\"1.5\" class=\"wpb_column vc_column_container vc_col-sm-12 vc_col-has-fill vc_general vc_parallax vc_parallax-content-moving\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div data-background=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/BCN_fachada_noche_ok-scaled.jpg\" class=\"intro\" style=\"height:650px !important;\"><div class=\"intro-body\"><div class=\"container\"><div class=\"row\"><div class=\"col-md-6 col-md-offset-3\"><h1 class=\"\">NOTRE HISTOIRE<\/h1><h3 style=\"font-family: ;\" class=\"\">L'origine d'une marque construite avec \u00e2me et engagement<\/h3><\/div><\/div><\/div><\/div><\/div><script>\njQuery.noConflict()(function($){\n\"use strict\";\n\n        var introHeader = $(\".intro\"),\n            intro = $(\".intro\");\n\n        buildModuleHeader(introHeader);\n\n        $(window).resize(function() {\n            var width = Math.max($(window).width(), window.innerWidth);\n            buildModuleHeader(introHeader);\n        });\n\n        $(window).scroll(function() {\n            effectsModuleHeader(introHeader, this);\n        });\n\n        intro.each(function(i) {\n            if ($(this).attr(\"data-background\")) {\n                $(this).css(\"background-image\", \"url(\" + $(this).attr(\"data-background\") + \")\");\n            }\n        });\n\n\n        function buildModuleHeader(introHeader) {\n        };\n        function effectsModuleHeader(introHeader, scrollTopp) {\n            if (introHeader.length > 0) {\n                var homeSHeight = introHeader.height();\n                var topScroll = $(document).scrollTop();\n                if ((introHeader.hasClass(\"intro\")) && ($(scrollTopp).scrollTop() <= homeSHeight)) {\n                    introHeader.css(\"top\", (topScroll * .4));\n                }\n                if (introHeader.hasClass(\"intro\") && ($(scrollTopp).scrollTop() <= homeSHeight)) {\n                    introHeader.css(\"opacity\", (1 - topScroll\/introHeader.height() * 1));\n                }\n            }\n        };\n});\n\t<\/script><\/div><\/div><\/div><\/div><div class=\"vc_row-full-width vc_clearfix\"><\/div><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1681337683134\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\">\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">Nous sommes un projet vaste et solide, fruit d'un effort et d'un travail partag\u00e9s, mais nous conservons notre essence familiale.<\/h4>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: center;\">CONNA\u00ceTRE NOTRE HISTOIRE<\/h2>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid vc_custom_1681337706147\"><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-8\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_tta-container\" data-vc-action=\"collapse\"><div class=\"vc_general vc_tta vc_tta-tabs vc_tta-color-white vc_tta-style-classic vc_tta-shape-square vc_tta-o-shape-group vc_tta-o-no-fill vc_tta-tabs-position-top vc_tta-controls-align-center\"><div class=\"vc_tta-tabs-container\"><ul class=\"vc_tta-tabs-list\"><li class=\"vc_tta-tab vc_active\" data-vc-tab><a href=\"#1681422432011-b72558b3-df18\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">1940<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1681422432034-d58729ed-7edf\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">1960-1969<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1681422432075-176ef362-c33a\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">1970-1999<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1681422432150-18986534-baa1\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">2000-2009<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1681422432202-d696b5a9-3636\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">2010-2017<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1681422432273-a56189ae-5ce1\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">2019-2022<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1752076634078-ac361683-ef3a\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">2023-2024<\/span><\/a><\/li><li class=\"vc_tta-tab\" data-vc-tab><a href=\"#1752076666490-56cc18c9-9353\" data-vc-tabs data-vc-container=\".vc_tta\"><span class=\"vc_tta-title-text\">2025-aujourd'hui<\/span><\/a><\/li><\/ul><\/div><div class=\"vc_tta-panels-container\"><div class=\"vc_tta-panels\"><div class=\"vc_tta-panel vc_active\" id=\"1681422432011-b72558b3-df18\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1681422432011-b72558b3-df18\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">1940<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1753884604071\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1940<\/h4>\n<h3 style=\"text-align: center;\">Naissance de Don V\u00edctor Mart\u00ednez Vicario, fondateur du Groupe VMV Cosmetic.<\/h3>\n<p style=\"text-align: center;\">V\u00edctor Mart\u00ednez Vicario est n\u00e9 le 1er avril 1940 dans la ville de Mecerreyes, dans la province de Burgos. \u00c0 l'\u00e2ge de huit ans, il entre dans le monde passionnant de la coiffure en aidant son p\u00e8re, Victoriano, dans le salon de coiffure du village. Cette premi\u00e8re exp\u00e9rience, qui consistait \u00e0 m\u00e9langer de la poudre de savon et un peu d'eau dans une bassine, allait devenir une longue histoire de passion pour le secteur de la coiffure, avec de grands succ\u00e8s \u00e0 la cl\u00e9.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1681422432034-d58729ed-7edf\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1681422432034-d58729ed-7edf\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">1960-1969<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1681422391671\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1961<\/h4>\n<h3 style=\"text-align: center;\">Voyage \u00e0 Barcelone<\/h3>\n<p style=\"text-align: center;\">Don V\u00edctor a d\u00e9cid\u00e9, avec beaucoup d'enthousiasme, de s'installer \u00e0 Barcelone avec l'intention de commencer une carri\u00e8re dans le secteur de la coiffure. Il l'a fait sur une Vespa et avec seulement 100 pesetas. Il lui a fallu deux jours, mais d\u00e8s son arriv\u00e9e, il a trouv\u00e9 du travail dans un salon de coiffure. Au bout de deux ans, et apr\u00e8s une formation, il a ouvert son propre salon de coiffure dans la rue Urgell gr\u00e2ce \u00e0 l'argent que ses parents lui ont laiss\u00e9 pour commencer \u00e0 payer le virement.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_left  vc_custom_1681421819251\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1966-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1966<\/h4>\n<h3 style=\"text-align: center;\">Les d\u00e9buts avec les perruques<\/h3>\n<p style=\"text-align: center;\">C'est l'\u00e2ge d'or des perruques, gr\u00e2ce \u00e0 la popularit\u00e9 des stars hollywoodiennes, et Don Victor franchit une nouvelle \u00e9tape dans sa carri\u00e8re. Il ach\u00e8te une soci\u00e9t\u00e9 d'exportation de postiches et commence \u00e0 les vendre en Espagne. Il se rend m\u00eame \u00e0 Hong Kong pour n\u00e9gocier l'achat de mat\u00e9riel et de machines afin de pouvoir les fabriquer directement en Espagne. Deux ans plus tard, \u00e0 l'\u00e2ge de 28 ans, il ouvre sa propre acad\u00e9mie de coiffure.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1681422432075-176ef362-c33a\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1681422432075-176ef362-c33a\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">1970-1999<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681422756756\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"306\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-1024x306.jpg\" class=\"vc_single_image-img attachment-large\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-1024x306.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-300x90.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-768x230.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-1536x459.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-2048x613.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1974-2-680x203.jpg 680w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1681422463223\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1974<\/h4>\n<h3 style=\"text-align: center;\">Acquisition de la marque Salherm<\/h3>\n<p style=\"text-align: center;\">En 1974, un \u00e9v\u00e9nement marque la naissance du Groupe VMV Cosmetic. Don V\u00edctor acquiert la marque de cosm\u00e9tiques Salherm, une petite entreprise de coloration appartenant aux fr\u00e8res Sala. La famille Sala, cliente des nuanciers fabriqu\u00e9s par Don V\u00edctor, lui propose l'entreprise car elle conna\u00eet des difficult\u00e9s financi\u00e8res. Ce qui, \u00e0 premi\u00e8re vue, semblait \u00eatre une vente rapide d'actions repr\u00e9sentait la continuit\u00e9 et la croissance de l'entreprise.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1752500494050\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1501\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-300x176.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-1024x600.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-768x450.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-1536x901.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-2048x1201.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/montaje_poligono-copia-680x399.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1681422480640\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1979<\/h4>\n<h3 style=\"text-align: center;\">D\u00e9collage de la marque<\/h3>\n<p style=\"text-align: center;\">Salerm Cosmetics s'installe dans la ville barcelonaise de Lli\u00e7\u00e0 de Vall, ce qui marque un tournant pour l'entreprise, car la marque commence \u00e0 d\u00e9coller avec le lancement de son propre r\u00e9seau de distribution en Espagne, qui continue \u00e0 se d\u00e9velopper sur les cinq continents. Des produits embl\u00e9matiques tels que Salermvison (leader de la coloration) et Salerm 21 (l'apr\u00e8s-shampoing le plus appr\u00e9ci\u00e9 des salons) ont \u00e9t\u00e9 lanc\u00e9s et les Laboratorios Cosm\u00e9ticos Lamarvi ont \u00e9t\u00e9 cr\u00e9\u00e9s en tant que centre de R+D+I du groupe pour soutenir le d\u00e9veloppement de nouveaux produits.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1681422512500\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1997<\/h4>\n<h3 style=\"text-align: center;\">Ouverture internationale<\/h3>\n<p style=\"text-align: center;\">L'ouverture internationale commence ! Cette ann\u00e9e marque l'ouverture de la premi\u00e8re succursale de Salerm Cosmetics en dehors de l'Espagne. New York est la ville choisie pour lancer le processus d'internationalisation de l'entreprise.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681420401821\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-1999-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">1999<\/h4>\n<h3 style=\"text-align: center;\">Salerm Latina au Venezuela et la d\u00e9l\u00e9gation du Mexique<\/h3>\n<p style=\"text-align: center;\">1999 a \u00e9galement \u00e9t\u00e9 une ann\u00e9e cl\u00e9 pour le d\u00e9veloppement de l'entreprise, avec la cr\u00e9ation de Salerm Latina au Venezuela et l'ouverture d'une succursale au Mexique. \u00c0 partir de ce moment-l\u00e0, la croissance mondiale de l'entreprise n'a plus \u00e9t\u00e9 interrompue.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1681422432150-18986534-baa1\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1681422432150-18986534-baa1\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">2000-2009<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1681414850711\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2006<\/h4>\n<h3 style=\"text-align: center;\">Naissance de Salermvison<\/h3>\n<p style=\"text-align: center;\">Salermvison est n\u00e9 avec son 1+1,5. La coloration qui a conquis le c\u0153ur de milliers de professionnels et de clients dans le monde entier.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black vc_custom_1681422529599  vc_custom_1681422529599\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681422537052\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008_02-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2008<\/h4>\n<h3 style=\"text-align: center;\">Augmentation de la capacit\u00e9 de production<\/h3>\n<p style=\"text-align: center;\">Une r\u00e9novation compl\u00e8te de l'usine de cosm\u00e9tiques situ\u00e9e \u00e0 c\u00f4t\u00e9 du si\u00e8ge a lieu afin d'augmenter la capacit\u00e9 de production.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black vc_custom_1681422529599  vc_custom_1681422529599\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681420895532\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"1587\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399.jpg 1587w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399-279x300.jpg 279w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399-952x1024.jpg 952w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399-768x826.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399-1428x1536.jpg 1428w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2008-scaled-e1751454202399-680x731.jpg 680w\" sizes=\"auto, (max-width: 1587px) 100vw, 1587px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2008<\/h4>\n<h3 style=\"text-align: center;\">Cr\u00e9ation de la Fondation du Groupe VMV Cosm\u00e9tique<\/h3>\n<p style=\"text-align: center;\">Don V\u00edctor et son \u00e9pouse Ana Ribes ont cr\u00e9\u00e9 la Fondation Groupe Cosm\u00e9tique VMV pour aider les futurs coiffeurs dans leur formation et promouvoir leur talent, ainsi que pour aider les travailleurs et d'autres organisations telles que Caritas, la Croix-Rouge et l'AECC.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1681422432202-d696b5a9-3636\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1681422432202-d696b5a9-3636\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">2010-2017<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681422708501\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"766\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-300x90.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-1024x306.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-768x230.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-1536x459.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-2048x613.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2010-680x203.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1681422073086\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2010<\/h4>\n<h3 style=\"text-align: center;\">Acquisition de Lendan<\/h3>\n<p style=\"text-align: center;\">Le Groupe VMV Cosmetic acquiert la marque Lendan de produits professionnels de coiffure et d'esth\u00e9tique, positionnant le Groupe comme une r\u00e9f\u00e9rence dans le secteur.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681421012707\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2015-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1753944857615\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2015<\/h4>\n<h3 style=\"text-align: center;\">Premi\u00e8re \u00e9dition rose<\/h3>\n<p style=\"text-align: center;\">Le premier produit Pink Edition est cr\u00e9\u00e9, une \u00e9dition sp\u00e9ciale de Salerm 21, afin de r\u00e9colter des fonds pour la lutte contre le cancer du sein. Plus de 50 000 euros ont \u00e9t\u00e9 r\u00e9colt\u00e9s dans le monde entier lors de cette campagne destin\u00e9e \u00e0 la recherche sur cette maladie. La m\u00eame ann\u00e9e, des ouvrages destin\u00e9s aux professionnels sont publi\u00e9s : \u00abManuel technique du visagisme\u00bb et \u00abGuide du styliste en coiffure\u00bb.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1753945187762\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2017<\/h4>\n<h3 style=\"text-align: center;\">Lancement du colorant biologique Biokera Vegan<\/h3>\n<p style=\"text-align: center;\">Le lancement de Biokera Vegan, une coloration v\u00e9g\u00e9tale 100%, souligne l'engagement du groupe en faveur de la durabilit\u00e9 et des formules biologiques. Un autre livre intitul\u00e9 \u00abFashion Color\u00bb est publi\u00e9 cette ann\u00e9e-l\u00e0.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681421038676\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-2018-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2018<\/h4>\n<h3 style=\"text-align: center;\">Changement de g\u00e9n\u00e9ration<\/h3>\n<p style=\"text-align: center;\">Le passage de t\u00e9moin g\u00e9n\u00e9rationnel a eu lieu en 2018 suite au d\u00e9c\u00e8s soudain de Don V\u00edctor. C'est alors qu'Ana et trois de ses fils Ram\u00f3n, Ra\u00fal et David ont pris la direction du groupe.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1681422432273-a56189ae-5ce1\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1681422432273-a56189ae-5ce1\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">2019-2022<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"807\" height=\"285\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.13.09.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.13.09.png 807w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.13.09-300x106.png 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.13.09-768x271.png 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.13.09-680x240.png 680w\" sizes=\"auto, (max-width: 807px) 100vw, 807px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1752132817403\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2019-2020<\/h4>\n<h3 style=\"text-align: center;\">La Fondation fait don de 170 000 bouteilles de gel hydroalcoolique<\/h3>\n<p style=\"text-align: center;\">La Fondation du Groupe VMV Cosm\u00e9tique fait un don exceptionnel de gel hydroalcoolique \u00e0 diff\u00e9rentes organisations dans toute l'Espagne, soit plus de 170 000 flacons de 200 ml pour l'hygi\u00e8ne des mains, dans le but d'enrayer la propagation du COVID 19 : Croix Rouge Espagnole, Banco de Productos no Alimentarios - La Nau Barcelona, C\u00e1ritas Diocesana de Terrassa et AECC.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"4032\" height=\"3024\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor.png 4032w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor-300x225.png 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor-1024x768.png 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor-768x576.png 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor-1536x1152.png 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor-2048x1536.png 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/expositor-680x510.png 680w\" sizes=\"auto, (max-width: 4032px) 100vw, 4032px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1753945093467\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2021<\/h4>\n<h3 style=\"text-align: center;\">25e anniversaire de Salerm 21<\/h3>\n<p style=\"text-align: center;\">L'incontournable pour tous les cheveux, Salerm 21, f\u00eate ses 25 ans. Pour l'occasion, elle lance une \u00e9dition limit\u00e9e exclusive et associe tous ses clients \u00e0 la c\u00e9l\u00e9bration.<\/p>\n<p style=\"text-align: center;\">La m\u00eame ann\u00e9e, un nouveau livre est publi\u00e9 sous le titre \u00abCalves del corte de cabello\u00bb.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1752076634078-ac361683-ef3a\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1752076634078-ac361683-ef3a\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">2023-2024<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/ARKHE\u0301-400x400.png\" width=\"400\" height=\"400\" alt=\"ARKHE\u0301\" title=\"ARKH\u00c9\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1752131170193\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2023<\/h4>\n<h3 style=\"text-align: center;\">Naissance d'Arkh\u00e9 Cosmetics<\/h3>\n<p style=\"text-align: center;\">Le r\u00eave ultime du fondateur du groupe \u00e9tait de cr\u00e9er une marque haut de gamme de produits de coiffure professionnels. Apr\u00e8s 5 ans de recherche conjointe avec l'Universit\u00e9 de Barcelone, ce r\u00eave est devenu r\u00e9alit\u00e9.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" class=\"vc_single_image-img\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/LOGO_firstHair-416x368.png\" width=\"416\" height=\"368\" alt=\"LOGO_firstHair\" title=\"LOGO_premiers cheveux\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1752486661685\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2024<\/h4>\n<h3 style=\"text-align: center;\">Cr\u00e9ation du premier cheveu<\/h3>\n<p class=\"sc_item_title sc_title_title sc_item_title_style_default sc_item_title_tag\" style=\"text-align: center;\"><span class=\"sc_item_title_text\">Le premier cheveu \u00e9merge et <\/span>se positionne comme une r\u00e9f\u00e9rence dans la vente en gros de cheveux vierges et transform\u00e9s, combinant l'excellence europ\u00e9enne avec un service exceptionnel, une haute qualit\u00e9 et une vision globale. Elle propose des cheveux de qualit\u00e9 sup\u00e9rieure aux meilleurs fabricants de perruques du monde entier.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"687\" height=\"271\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.36.29.png\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.36.29.png 687w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.36.29-300x118.png 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/Captura-de-pantalla-2025-03-24-a-las-10.36.29-680x268.png 680w\" sizes=\"auto, (max-width: 687px) 100vw, 687px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element  vc_custom_1752134379920\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2024<\/h4>\n<h3 style=\"text-align: center;\">Le r\u00e9gime d'aide Dana de Stanpa pour le secteur<\/h3>\n<p style=\"text-align: center;\">Salerm Cosmetics et Salon Selecci\u00f3n collaborent au plan d'aide DANA de Stanpa, destin\u00e9 aux coiffeurs touch\u00e9s par la catastrophe de DANA. Cette initiative vise \u00e0 soutenir la reprise des salons de coiffure dans les municipalit\u00e9s les plus touch\u00e9es.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><div class=\"vc_tta-panel\" id=\"1752076666490-56cc18c9-9353\" data-vc-content=\".vc_tta-panel-body\"><div class=\"vc_tta-panel-heading\"><h4 class=\"vc_tta-panel-title\"><a href=\"#1752076666490-56cc18c9-9353\" data-vc-accordion data-vc-container=\".vc_tta-container\"><span class=\"vc_tta-title-text\">2025-aujourd'hui<\/span><\/a><\/h4><\/div><div class=\"vc_tta-panel-body\">\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1752077647032\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2500\" height=\"1667\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914.jpg 2500w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914-2048x1366.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/DSC3914-680x453.jpg 680w\" sizes=\"auto, (max-width: 2500px) 100vw, 2500px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2025<\/h4>\n<h3 style=\"text-align: center;\">La r\u00e9volution des couleurs avec Arkh\u00e9 Cosmetics<\/h3>\n<p style=\"text-align: center;\">Le mois de mai a vu le lancement de Color Pure, un produit professionnel de coloration capillaire d'origine naturelle qui marque un tournant dans le secteur gr\u00e2ce \u00e0 Arkh\u00e9 Cosmetics. L'\u00e9v\u00e9nement de pr\u00e9sentation qui s'est d\u00e9roul\u00e9 \u00e0 la Real F\u00e1brica de Tapices de Madrid a r\u00e9uni plus de 200 professionnels du secteur pour d\u00e9couvrir la nouvelle \u00e8re de la couleur : plus efficace, plus innovante et plus naturelle.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1752133520604\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2025\/07\/5T1A8754-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2025<\/h4>\n<h3 style=\"text-align: center;\">Soutien aux patientes atteintes d'un cancer du sein<\/h3>\n<p style=\"text-align: center;\">La Fondation V\u00edctor Mart\u00ednez Vicario et Beauty Studio Center activent des aides pour les patientes atteintes d'un cancer du sein afin qu'elles puissent b\u00e9n\u00e9ficier d'un placement de soutien mammaire avec un co-paiement de CATSALUT prenant en charge la part correspondante des utilisateurs.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1752077701371\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2016\/11\/IMG-NP-Premios-Salon-Look-2025_Cataluna_Fundacion-Victor-Martinez-Vicario-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">2025<\/h4>\n<h3 style=\"text-align: center;\">Prix de la meilleure action de solidarit\u00e9<\/h3>\n<p style=\"text-align: center;\">La Fondation V\u00edctor Mart\u00ednez Vicario a re\u00e7u le prix de la meilleure action de solidarit\u00e9 lors de la 11e \u00e9dition des prix Sal\u00f3n Look 2025. Cette reconnaissance est un encouragement au travail social que la Fondation r\u00e9alise depuis 2008, ax\u00e9 sur le soutien aux professionnels du secteur, l'encouragement \u00e0 l'\u00e9ducation, la promotion de la durabilit\u00e9 et la collaboration active \u00e0 la lutte contre le cancer.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<div class=\"vc_separator wpb_content_element vc_separator_align_center vc_sep_width_10 vc_sep_pos_align_center vc_separator_no_text vc_sep_color_black\" ><span class=\"vc_sep_holder vc_sep_holder_l\"><span  class=\"vc_sep_line\"><\/span><\/span><span class=\"vc_sep_holder vc_sep_holder_r\"><span  class=\"vc_sep_line\"><\/span><\/span>\n<\/div>\n\t<div  class=\"wpb_single_image wpb_content_element vc_align_center  vc_custom_1681422623064\">\n\t\t\n\t\t<figure class=\"wpb_wrapper vc_figure\">\n\t\t\t<div class=\"vc_single_image-wrapper   vc_box_border_grey\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" src=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-scaled.jpg\" class=\"vc_single_image-img attachment-full\" alt=\"\" srcset=\"https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-scaled.jpg 2560w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-300x200.jpg 300w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-1024x683.jpg 1024w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-768x512.jpg 768w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-1536x1024.jpg 1536w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-2048x1365.jpg 2048w, https:\/\/vmvcosmeticgroup.com\/wp-content\/uploads\/2023\/04\/vmv-historia-actualidad-680x453.jpg 680w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/div>\n\t\t<\/figure>\n\t<\/div>\n\n\t<div class=\"wpb_text_column wpb_content_element\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<h4 style=\"text-align: center;\">Actualit\u00e9s<\/h4>\n<h3 style=\"text-align: center;\">Un h\u00e9ritage dans le monde de la coiffure<\/h3>\n<p style=\"text-align: center;\">Actuellement, les diff\u00e9rentes entreprises cr\u00e9\u00e9es ou achet\u00e9es par V\u00edctor Mart\u00ednez Vicario font partie du groupe VMV Cosmetic. Le Groupe poss\u00e8de deux usines de production, l'une \u00e0 Lli\u00e7\u00e0 de Vall (Barcelone) et l'autre dans la ville v\u00e9n\u00e9zu\u00e9lienne de Valencia. Les plus de 1 800 r\u00e9f\u00e9rences fabriqu\u00e9es par le Groupe sont vendues sur les cinq continents et l'entreprise poss\u00e8de des succursales dans les 17 communaut\u00e9s autonomes d'Espagne et dans diff\u00e9rents pays tels que le Mexique, les \u00c9tats-Unis, le Canada, le Costa Rica, la R\u00e9publique dominicaine, le Chili, la Russie, l'Italie ou la Colombie, entre autres.<\/p>\n<p style=\"text-align: center;\">\u00c0 force de travail et d'efforts personnels, M. V\u00edctor Mart\u00ednez Vicario est parvenu, avec l'aide de nombreux collaborateurs et amis, ainsi qu'avec le travail et la compagnie de son \u00e9pouse Ana, \u00e0 se faire une place parmi les premiers dans le monde des produits de coiffure professionnels. Un h\u00e9ritage dans le monde de la coiffure que sa femme et ses enfants vont non seulement maintenir, mais aussi accro\u00eetre.<\/p>\n\n\t\t<\/div>\n\t<\/div>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-2\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><\/div><\/div><\/div><\/div><div class=\"vc_row wpb_row vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-12\"><div class=\"vc_column-inner\"><div class=\"wpb_wrapper\"><div class=\"vc_empty_space\"   style=\"height: 60px\"><span class=\"vc_empty_space_inner\"><\/span><\/div><\/div><\/div><\/div><\/div>","protected":false},"excerpt":{"rendered":"NUESTRA HISTORIAEl origen de una marca construida con alma y compromiso Somos un proyecto grande y s\u00f3lido fruto del esfuerzo y el trabajo compartido, pero mantenemos nuestra esencia familiar. &nbsp; CONOCE NUESTRA HISTORIA 19401960-19691970-19992000-20092010-20172019-20222023-20242025-Actualidad1940 1940 Nace, Don V\u00edctor Mart\u00ednez Vicario, fundador de VMV Cosmetic Group Nace, en la localidad burgalesa de Mecerreyes, Don V\u00edctor Mart\u00ednez...","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"homepage.php","meta":{"footnotes":""},"class_list":["post-2423","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - 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